🤝
Make a deal with Matt Norlander
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
22.2K
Account age
3 yrs
💰 Suggested sponsorship rate
$125 – $202 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🧰 Free analysis for Matt Norlander
Known for
📊 Post engagement
18
Avg engagement / post
0.1%
Engagement vs followers
Jul 2023
On Bluesky since
🔥 Top post: Photo post · 66 likes + reposts
📊 Activity & format
Posting cadence
17.3 / week
Posts daily — consistently active for a campaign window.
Content mix
Mostly text
Recent: 10 text · 2 image · 0 video.
Follower / following
111×
Follows 200 back. A strong ratio — an audience that follows them, not a follow-for-follow network.
Recent posts
View on Bluesky ↗
I'm heading out for vacation and will very much not be checking social media. That in mind, keep an eye on the feed. Three more Shootaround eps are in the can and will run next week. My only hints to which schools: two are from the left co…
Breaking: Dusty May's move from Michigan to the Mavs has materialized another aftereffect. That big December Duke-Michigan game has been axed, sources tell CBS Sports. Broadcasting complexities led to both sides walking away from the deal.…
Posting in the feed overnight, so here's your #NoContextEyeonCBBPodcastPreview
open.spotify.com/show/2vk8wq9...
I think if you showed a picture of David Beckham and a picture of Usain Bolt to a randomized sample of 1 million adults around the world and asked them who each man was, more people would recognize Bolt (and know what he did).
The 10 most famous athletes in world history ALL being soccer players? Not a chance.
Something I thought about but didn't include in the column as I was writing it: Given soccer's grip on most of the world for generations, and combined with the age of technology we live in now ... is Messi one of the 10 most famous athlete…
Probably the greatest soccer player ever probably just played in his final World Cup.
That's something worth reflecting on, in short order.
For CBS Sports, a column on the impact and everlasting legacy of Messi, whose name will live fore…
Live pod starting in just a few minutes right here! A full-on July live-period recruiting recap and then a retrospective on our favorite memories at Peach Jam, which just celebrated its 30-year anniversary.
Watch here:
www.youtube.com/l…
NEWS: Michigan AD Warde Manuel is leaving his post at the end of 2026, the school just announced. Additionally, U-M has published a summary of its probe into the culture of the athletic department under Manuel in the wake of the Sherrone M…
Spain's definitely on my "visit there someday" list, but it seems like there's 10 great spots around the country.
To anyone who's been, what are the top three must-visit cities/towns/areas?
My pick is Spain 1-1, then 4-3 in PKs.
🦋 Handle & authenticity
Bluesky handle
@norlander.bsky.social
A default .bsky.social handle — genuine, but not domain-verified. Confirm identity before a high-value deal.
On Bluesky since
Jul 2023
An early adopter from the invite-only beta (before the Feb 2024 public launch) — an original, established account.
💡 Facts
🗓️Joined Bluesky in 2023 — 3 years ago.
👁️Averages 18 views per post.
📤Posts about 17.3× per week.
🏅Earned the 10K Followers for passing 10K followers.
🕵️ Fake follower check
Estimated58/100
Fair
Credibility score
81%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 81% real, active audience · Low fake-follower risk.
- Low engagement (~0.1% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- Established account (3+ years old).
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
Senior Writer and talking head for CBS Sports. Music obsessive 🎸 Ski lover ⛷️
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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