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Make a deal with Eric Carvin
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Followers
102
Account age
3 yrs
💰 Suggested sponsorship rate
$40 – $65 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🧰 Free analysis for Eric Carvin
📊 Post engagement
3
Avg engagement / post
2.9%
Engagement vs followers
Dec 2022
On Mastodon since
🔥 Top post: Here's where you can follow live updates from @nbcnews on today' · 3 likes + reposts
📊 Activity & format
Posting cadence
0.55 / week
A lower-frequency account — each post lands with more weight.
Content mix
Mostly text
Recent: 10 text · 0 image · 0 video.
Follower / following
0.5×
Follows 223 back. A more reciprocal / networked account.
Recent posts
View on Mastodon ↗
A reporter on my team, Sarah Kaufman, did a great job on this @nbcnews story about sped-up music in the TikTok era. It takes me back to @acarvin and old-man me playing LPs on 45 on our parents' record player. Worth a read! https://www.nbcn…
Here's an interesting write-up from Rima Abdelkader on my team at @nbcnews looking at why Arab American Heritage Month is meaningful to so many people. Worth a read. https://www.today.com/news/arab-american-heritage-month-social-media-user…
Really strong reporting in this @nbcnews story — including by @biancabritton and Caroline Radnofsky on my team — on the Russian soldiers Ukraine says killed an unarmed prisoner of war, as apparently shown in a graphic video that's been wid…
A beautiful and well-told story by Rania Soetirto on my team at @nbcnews, about the family that started Graeme's Run in Texas to raise money for research into congenital heart defects. They'd lost their toddler to the disease. Definitely w…
This is a really interesting and disturbing story, deftly told by @biancabritton on my team at @nbcnews. It's worth a read — and some serious thought about the laws that are, and aren't, on the books. https://www.nbcnews.com/tech/internet/…
Really strong work by Rania Soetirto on my team at @nbcnews, who examines where things stand with the shark fin trade — and looks at the complex debate over whether a ban is the best way forward. https://www.nbcnews.com/science/science-ne…
Another strong @nbcnews story by Maya Brown, an associate reporter on my team! Nice work, Maya — an interesting read. https://www.nbcnews.com/news/nbcblk/blackgirlfollowtrain-provides-community-black-women-tiktok-rcna65551
Great story about Icelandic travel chaos from Matthew Mulligan, a fantastic London-based reporter on my team at @nbcnews. Give it a read, and be glad you weren't there. https://www.nbcnews.com/news/world/travel-chaos-severe-weather-cancels…
Joining the #introductions parade:
I'm Eric Carvin, director of social newsgathering at NBC News. My team finds, verifies and reports on newsworthy photos, video, witness accounts and more that circulate on social platforms. I'm curious to…
🐘 Community & instance
Home server
journa.host
A journalists server — its members and audience skew toward that niche, so expect a community-aligned, engaged following.
On Mastodon since
Dec 2022
Joined in the Twitter-exodus wave of late 2022 — part of the migration that made Mastodon a real destination.
💡 Facts
🗓️Joined Mastodon in 2022 — 3 years ago.
👁️Averages 3 views per post.
📤Posts about 0.6× per week.
🛡️ Audience credibility
80/100
Excellent
Credibility score
97%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 97% real, active audience · Low fake-follower risk.
- Strong engagement (~2.9% of followers engage each post) — an active, real audience.
- Established account (3+ years old).
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
NBC News director of social newsgathering. Previously, a long-time AP editor. ONA enthusiast and former news ethics chair. I like finding berries in parks.
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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