LIVE
📈 This week: 1.2K new members & 1.3K listings claimed ✅A podcast creator claimed their listing 11 minutes ago ✨A new creator joined SocialDB 11 minutes ago 🤝A new deal was started 36 minutes ago ✅A podcast creator claimed their listing 40 minutes ago ✨A new creator joined SocialDB 40 minutes ago ✅A podcast creator claimed their listing 53 minutes ago ✨A new creator joined SocialDB 53 minutes ago 🤝A new deal was started 57 minutes ago ✅A podcast creator claimed their listing 1 hour ago ✨A new creator joined SocialDB 1 hour ago ✅A podcast creator claimed their listing 1 hour ago ✨A new creator joined SocialDB 1 hour ago ✨A new creator joined SocialDB 1 hour ago ✅A podcast creator claimed their listing 1 hour ago 📈 This week: 1.2K new members & 1.3K listings claimed ✅A podcast creator claimed their listing 11 minutes ago ✨A new creator joined SocialDB 11 minutes ago 🤝A new deal was started 36 minutes ago ✅A podcast creator claimed their listing 40 minutes ago ✨A new creator joined SocialDB 40 minutes ago ✅A podcast creator claimed their listing 53 minutes ago ✨A new creator joined SocialDB 53 minutes ago 🤝A new deal was started 57 minutes ago ✅A podcast creator claimed their listing 1 hour ago ✨A new creator joined SocialDB 1 hour ago ✅A podcast creator claimed their listing 1 hour ago ✨A new creator joined SocialDB 1 hour ago ✨A new creator joined SocialDB 1 hour ago ✅A podcast creator claimed their listing 1 hour ago
CPG Insiders

CPG Insiders

Podcast 🎧 Listen on Apple Podcasts Marketing
⚔ Compare ☆ Watch Own this podcast?
🔄 Data last refreshed 1 day ago
🤝

Make a deal with CPG Insiders

🔒 Paid proposals held safely in escrow — released only when the work's approved.

🎙️Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premiu… from $20→ ⏱️Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode. from $12→ 🔚Post-roll host-read adA host-read ad at the end of an episode — the affordable ent… from $11→ ⭐Full-episode sponsorshipAn entire episode presented by your brand — "brought to you … $60→ 📦Series package (3+ episodes)A host-read ad across several episodes at a package rate. $90→ 🎤Guest spot for your expertYour founder or expert comes on as an interview guest — bran… $50→ 🔗Show-notes / description linkYour link in the episode description + a pinned mention, for… $20/mo→ 🤝Cross-promo / trailer swapWe run each other's trailers — a value swap between shows. Swap→

Every booking is a normal escrow-protected deal.

Ratings
11
Avg rating
★ 4.5 /5
Episodes
125
Cadence
0.4 ep/wk
Latest episode
1 day ago
🧰 Free analysis for CPG Insiders
🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

💡 Facts

📤Posts about 0.4× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 46% Female 54%
Age · peak 18-24
13-1711%
18-2433%
25-3432%
35-4416%
45+8%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

About

CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency CEO and Chairman), along with co-host Justin Girouard (Vice President), answer the questions that our clients most often ask about creating better marketing campaigns. They offer useful perspectives and insider information on creative and media strategies, product packing, retailer needs, trends, traps to avoid and more about what it truly takes to succeed at retail.

📸 Gallery

The Best Time to Sell Your Business Is Earlier Than You Think The Hidden Funding Problem Keeping CPG Brands Out of Retail From Compliance to Growth: AI's New Role in CPG AI Is Changing Everything - These Are the Books to Read Next The New Rules of CPG Packaging CPG Retail Fundamentals Every Founder Needs w/ the hosts of "Road2Retail" The 3 Plans Every Founder Needs Before Selling From Startup to Scale: The Rules That Actually Matter

Recent content

The Best Time to Sell Your Business Is Earlier Than You Think
1 day ago
The Hidden Funding Problem Keeping CPG Brands Out of Retail
29 days ago
From Compliance to Growth: AI's New Role in CPG
1 month ago
AI Is Changing Everything - These Are the Books to Read Next
1 month ago
The New Rules of CPG Packaging
2 months ago
CPG Retail Fundamentals Every Founder Needs w/ the hosts of "Road2Retail"
3 months ago
The 3 Plans Every Founder Needs Before Selling
3 months ago
From Startup to Scale: The Rules That Actually Matter
4 months ago
27 Rules That Change How You Build a CPG Brand
4 months ago
How to Build Your Retail Team
5 months ago
Scaling DTC Without Breaking Cash Flow
5 months ago
Scaling Smart: How to Grow Without Giving Up Control
6 months ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Creative Agency Account Manager Podcast Creative Agency Account Manager Podcast 48% The Beacon Way The Beacon Way 47% ShanghaiZhan: All Things Global Marketing, Advertising, Tech & Platforms ShanghaiZhan: All Things Global Marketing, Advertising, Tech & Platforms 46% OMR Podcast OMR Podcast 44% Growth Activated | The B2B Marketing Leadership Podcast Growth Activated | The B2B Marketing Leadership Podcast 43% The Bar Business Podcast: Bar & Pub Owner Profits, Marketing & Operations The Bar Business Podcast: Bar & Pub Owner Profits, Marketing & Operations 41%

More like this

Find more →
Podcast
The Beacon Way
The Beacon Way
@the-beacon-way
10 Ratings
Podcast
The Bar Business Podcast: Bar & Pub Owner Profits, Marketing & Operations
The Bar Business Podcast: Bar & Pub Owner Profits, Marketing & Operations
@the-bar-business-podcast-bar-pub-owner-profits-marketing-operations
11 Ratings
Podcast
Creative Agency Account Manager Podcast
Creative Agency Account Manager Podcast
@creative-agency-account-manager-podcast
11 Ratings
Podcast
Growth Activated | The B2B Marketing Leadership Podcast
Growth Activated | The B2B Marketing Leadership Podcast
@growth-activated-the-b2b-marketing-leadership-podcast
11 Ratings
Podcast
ShanghaiZhan: All Things Global Marketing, Advertising, Tech & Platforms
ShanghaiZhan: All Things Global Marketing, Advertising, Tech & Platforms
@shanghaizhan-all-things-global-marketing-advertising-tech-platforms
11 Ratings
Podcast
OMR Podcast
OMR Podcast
@omr-podcast
10 Ratings

✉ Message CPG Insiders

Reaching out to influencers is a Pro feature. Upgrade to message any influencer directly — perfect for brands and agencies booking sponsorships.

  • ✓ Message any influencer from their listing
  • ✓ The influencer gets notified by email
  • ✓ Manage every conversation in one inbox
See Pro $9.95/mo →

Already Pro? Log in.

🎤 Event / appearance with CPG Insiders

Booking an event / appearance is a Pro feature. Upgrade to book CPG Insiders for an in-person or virtual appearance — payment held safely in escrow until the event is done.

  • ✓ Book them for events, livestreams, panels & more
  • ✓ CPG Insiders gets notified by email
  • ✓ Fee held in escrow, released after the appearance
See Pro $9.95/mo →

Already Pro? Log in.