Studio Reform

Take your boutique Pilates studio from low utilization to waitlisted classes, and take a vacation. How? By addressing your Pilates studio marketing, business operations and instructor development. I'm Caroline Shackelford, certified Pilates instructor & Pilates studio consultant. I started in the fitness industry as an instructor who made $18,000 a year, landed a job in management to pay the bills and learned how to run a group fitness studio. Now I partner with businesses so that your top instructors aren't worried about how they'll pay next month's rent. Not only am I known for being a phenomenal instructor, but I carry the reputation of cleaning house and getting results. I leveled up from lead instructor to manager with a bang: - top 10 in the company for Group X growth in 3 months - highest instructor utilization percentage in 3 months - 56% increase in Instagram reels views in 3 months - 14% sales revenue increase in 3 weeks If your Pilates studio needs a glow up or a total reformation, you're in the right place. We talk systems, staff training and social media strategies galore.