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4.7M influencer listings 🏢53.4K sponsor listings 🌍71.8B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋2M Bluesky creators 🎙️1.2M podcast creators 🟣830.5K Twitch creators 🐘161.7K Mastodon creators 🥊113K Kick creators 📈96.9K Pinterest creators 𝕏92.1K X creators ▶️86.1K YouTube creators ✈️59K Telegram creators 🎵40K TikTok creators 🎮8.6K Discord creators 🎬4.2K Rumble creators 📈2.4K Substack creators 🧵1.7K Threads creators 4.7M influencer listings 🏢53.4K sponsor listings 🌍71.8B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋2M Bluesky creators 🎙️1.2M podcast creators 🟣830.5K Twitch creators 🐘161.7K Mastodon creators 🥊113K Kick creators 📈96.9K Pinterest creators 𝕏92.1K X creators ▶️86.1K YouTube creators ✈️59K Telegram creators 🎵40K TikTok creators 🎮8.6K Discord creators 🎬4.2K Rumble creators 📈2.4K Substack creators 🧵1.7K Threads creators
The Back Half

The Back Half

Podcast society
🔄 Data last refreshed 2 days ago
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Ratings
N/A
Episodes
6
Cadence
0.8 ep/wk
Latest episode
3 months ago
🎁 Free analysisfor The Back Half

💡 Facts

📤Posts about 0.8× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 48% Female 52%
Age · peak 18-24
13-1710%
18-2432%
25-3431%
35-4415%
45+12%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands The Back Half's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Coinbase Shopify Robinhood NordVPN Webull HelloFresh BetterHelp Vessi Raycon

About

You’ve got the title, the mortgage, the premium health insurance, and a resume that commands respect. But lately, the view from the top feels a little... crowded. Or perhaps, a little quiet.Welcome to The Back Half, the podcast for high-achievers, executives, and recovering perfectionists who are realizing the strategies which got them to the summit won't necessarily help them navigate the descent or the next peak on the other side.Hosted by Marti Wilson, this show is a deep dive into Skilled Adulting: the sophisticated art of managing the "undisclosed struggles" of mid-life with strategy, humility, and a healthy dose of irony. We aren’t here to talk about "mid-life crises." We’re here to talk about strategic launches.Meet Your Host: Marti WilsonMarti has spent her career mastering the art of the professional climb, only to realize high-level success often comes with a "Check Engine" light that’s been blinking since 2022. As a self-described "recovering high-achiever," Marti is on a mission to dismantle the myth that we’re supposed to have it all figured out by age 50.Creator of the LIFT framework, Ms. Wilson facilitates the conversations we usually save for the third drink: the ones about career obsolescence, the "sandwich generation" squeeze, and the terrifying realization that our 1990s dating and finance strategies are officially expired. She isn't a guru! Think of her as the girl who’s just a few miles further down the road, reporting back on where the potholes are so you don’t have to hit them yourself.The LIFT FrameworkEvery episode of The Back Half is anchored by the LIFT framework a comprehensive life audit designed to help you update your personal "operating system" for your second act:L – Love & Relationships: Moving beyond "functional roommates." We discuss Love 2.0, designing partnerships that don't need a renovation, and navigating the nuance of cross-cultural love.I – Income & Legacy: It’s more than just a 401k. We explore "giving with a warm hand," e

Frequently asked questions

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