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The Path to Performance

The Path to Performance ★4.84 ratings

Podcast 🎧 Listen on Apple Podcasts Technology
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Make a deal with The Path to Performance

🔒 Paid proposals held safely in escrow — released only when the work's approved.

🎙️Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premiu… from $20→ ⏱️Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode. from $12→ 🔚Post-roll host-read adA host-read ad at the end of an episode — the affordable ent… from $11→ ⭐Full-episode sponsorshipAn entire episode presented by your brand — "brought to you … $60→ 📦Series package (3+ episodes)A host-read ad across several episodes at a package rate. $90→ 🎤Guest spot for your expertYour founder or expert comes on as an interview guest — bran… $50→ 🔗Show-notes / description linkYour link in the episode description + a pinned mention, for… $20/mo→ 🤝Cross-promo / trailer swapWe run each other's trailers — a value swap between shows. Swap→ 🎬UGC HireBranded content for your own channels & ads from $50→ 🎙️Get booked on this podcastAppear as a paid guest on this show $25→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Ratings
4
Avg rating
★ 4.8 /5
Episodes
12
Cadence
0.1 ep/wk
Latest episode
9 years ago
🎁 Free analysisfor The Path to Performance
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

💡 Facts

📤Posts about 0.1× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 78% Female 22%
Age · peak 18-24
13-1711%
18-2433%
25-3432%
35-4416%
45+8%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
TechnologyGadgetsSoftwareGaming

💚 Brand affinity

Estimated

Brands The Path to Performance's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Genshin Impact Shopify Audible NordVPN Epidemic Sound Fiverr Incogni Dbrand Nebula

About

The Path to Performance is a podcast dedicated to fostering a culture around web performance in organizations. We talk to guests who have successfully integrated performance as part of their culture and the benefits they have seen. Hosts Katie and Tim also discuss relevant and interesting news in the world of performance.

📸 Gallery

Episode 12 with Marcy Sutton Episode 11 with Steve Souders and Mark Zeman Episode 10 with Tammy Everts Episode 09 with Val Head Episode 08 with Sophie Shepherd of Ushahidi Episode 07 with Brenna Heaps of GitHub Episode 06 with Matt Shull of Aristotle Interactive Episode 05 with Brian Greene and John Hoyt of Nationwide Insurance

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

The Margin Line The Margin Line 47% You've Been An Absolute Joy To Hack - Everyday Cyber Security For Everyone You've Been An Absolute Joy To Hack - Everyday Cyber Security For Everyone 44% The Drone Frontier The Drone Frontier 42% This is Digital Adoption - WalkMe Podcast This is Digital Adoption - WalkMe Podcast 41% BitFlip.show BitFlip.show 41% Vibe Coder’s Manual Vibe Coder’s Manual 40%

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Frequently asked questions

How much does The Path to Performance charge for a sponsorship?
The Path to Performance hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact The Path to Performance for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify The Path to Performance, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many ratings does The Path to Performance have?
The Path to Performance has 4 ratings on Podcast.

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