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🔄 Data last refreshed 3 hours ago
🤝
Make a deal with MINI
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
1.1M
Total likes
8.7M
Videos
669
Following
12
💰 Suggested sponsorship rate
$65 – $105 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor MINI
Known for
3.3K views
Greetings from Japan, where every turn comes with a little more colour 🌷 🎥: @__mkxx422 #Japan #MINICooper #Dream Car #RideMoments
📊 Engagement & reach
Engagement rate · Building
1.19%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
12.9K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
3.2K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
2.5 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
90.5K×
Follows just 12 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Others
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 3.2K views per stream.
📤Posts about 2.8× per week.
💬1.19% engagement rate.
🏅Earned the 1M Followers for passing 1M followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 42% Female 58%
Age · peak 18-24
13-1718%
18-2440%
25-3424%
35-4410%
45+8%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
EntertainmentLifestyleTrending
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~0.3% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 1.19% engagement — below the ~9% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands MINI's audience is most likely to respond to — from detected sponsorships in this niche.
About
PINNED📍GPS said it's our turn
📸 Gallery
Recent content
Catching corners, riding waves and enjoying life. The MINI way of course😉 #DreamCar #TravelTok #SatisfyingVideos #RoadTrip MINI Countryman SE ALL4: Mandatory information according to German law ’Pkw-EnVKV’ based on WLTP: energy consumption combined: 17,3 kWh/100 km; CO₂ emissions combined: 0 g/km; CO2-class: A; electric range: 424-467 km
855 views · 21 hours ago
The MINI Countryman John Cooper Works ALL4 is ALWAYS game for an adventure. A car with personality to match your own. Which one are you? #CarOwnership #RoadTripTok #MINIJCW #CarsOfTikTok #aestheticdrive MINI JCW COUNTRYMAN ALL 4. Mandatory information according to German law ’Pkw-EnVKV’ based on WLTP: energy consumption combined: 8,3 l/100 km; CO₂ emissions combined: 187 g/km; CO2-class: G.
2.2K views · 4 days ago
Crafted with purpose. Driven by racing heritage 🏁 🎥 IG/ emils.garage 🎥 IG/ jakujalil. #ConceptCar #MINI #CarFYP #CarDesign The vehicle shown is a concept car that is not available for sale.
3.3K views · 10 days ago
They’ve got their angle, now we want yours 👀 Tag us using #myMINIstory. #MINI #CarCustomisation #CustomCar
2.4K views · 12 days ago
Greetings from Japan, where every turn comes with a little more colour 🌷 🎥: @__mkxx422 #Japan #MINICooper #Dream Car #RideMoments
3.3K views · 14 days ago
Somewhere in your camera roll, in a memory, an experience, or a road trip you still talk about, there’s a #myMINIstory. So we’ve brought you a little inspo ☝️ Tag us with yours! #MINI #CarCustomisation #ExpressYourself #CustomCar
2.7K views · 17 days ago
67 today and still serving main character energy 🥳 #MINI #CarTok #67
4.5K views · 19 days ago
Nice to meet ya 😉 #CarTok #CarsOfTikTok #MINICooper MINI COOPER C. Mandatory information according to German law ’Pkw-EnVKV’ based on WLTP: energy consumption combined: 6,6 l/100 km; CO₂ emissions combined: 149 g/km; CO2-class: E. The screen-designs depicted and vehicle-related values are exemplary and may differ in series vehicles. Feature availability depends on vehicle model, optional equipment and country.
8K views · 20 days ago
What's your MINI vibe? Share it with #myMINIstory. Mandatory information according to German law ’Pkw-EnVKV’ based on WLTP: MINI JWC COUNTRYMAN ALL 4: energy consumption combined: 8,3 l/100 km; CO₂ emissions combined: 187 g/km; CO2-class: G. MINI COOPER S: energy consumption combined: 6,8 l/100 km; CO₂ emissions combined: 152 g/km; CO2-class: E.
2.7K views · 23 days ago
Are you one of us? Share your own #myMINIstory 🫶 #MINI #CarCustomisation #ExpressYourself
2.3K views · 26 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
More like this
Find more →Frequently asked questions
How much does MINI charge for a sponsorship?
MINI hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact MINI for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify MINI, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does MINI have?
MINI has 1,085,928 followers on TikTok.
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