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TikTok @npr Media & Entertainment

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Followers

1.81M

Total likes

32.59M

Videos

Following

🧰 Free analysis for npr

🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

Known for

With the help of his mentor, a 12-year-old in Sault Ste. Marie, Michigan is building a robot to help him learn the Ojibwe language, an endangered Native American Language. #NPR

281.1K views With the help of his mentor, a 12-year-old in Sault Ste. Marie, Michigan is building a robot to help him learn the Ojibwe language, an endangered Native American Language. #NPR

Ukraine has been using drones to hit Russia's oil refineries and oil depots, damaging critical infrastructure and leading to fuel shortages in Russia. How do Russians feel about the war, more than four years since Russian President Vladimir Putin launched his all-out invasion of Ukraine? NPR’s Charles Maynes tells “Sources & Methods” host Mary Louise Kelly about how he’s able to gauge public opinion about the conflict in Moscow. Listen to the full episode at the link in our bio. #NPR

83.9K views Ukraine has been using drones to hit Russia's oil refineries and oil depots, damaging critical infrastructure and leading to fuel shortages in Russia. How do Russians feel about the war, more than four years since Russian President Vladimir Putin launched his all-out invasion of Ukraine? NPR’s Charles Maynes tells “Sources & Methods” host Mary Louise Kelly about how he’s able to gauge public opinion about the conflict in Moscow. Listen to the full episode at the link in our bio. #NPR

New research from the Brennan Center for Justice shows a large number of Americans say corruption in politics is a problem. They say corruption is responsible for policies that benefit the wealthy and powerful — all while ignoring the problems of regular people. The main thing contributing to that feeling now is President Trump, who has shattered the norms around public service ethics, enriching himself and his family. He has increased his net worth by investing in companies with business before

57K views New research from the Brennan Center for Justice shows a large number of Americans say corruption in politics is a problem. They say corruption is responsible for policies that benefit the wealthy and powerful — all while ignoring the problems of regular people. The main thing contributing to that feeling now is President Trump, who has shattered the norms around public service ethics, enriching himself and his family. He has increased his net worth by investing in companies with business before

Russia is targeting civilian gas stations across Ukraine, perhaps in response to Ukrainian attacks on Russian oil refineries and depots. NPR's Greg Myre just landed in Ukraine for a month-long reporting stint. He tells "Sources & Methods” host Mary Louise Kelly what it's like navigating that threat and how it's affecting Ukrainians. Listen to the full episode at the link in our bio. #NPR

17.1K views Russia is targeting civilian gas stations across Ukraine, perhaps in response to Ukrainian attacks on Russian oil refineries and depots. NPR's Greg Myre just landed in Ukraine for a month-long reporting stint. He tells "Sources & Methods” host Mary Louise Kelly what it's like navigating that threat and how it's affecting Ukrainians. Listen to the full episode at the link in our bio. #NPR

📊 Engagement & reach

Engagement rate · Building

0.61%

Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.

Avg likes / video

11K

Typical likes on a recent post — the clearest proof of how hard the audience reacts.

Avg views / video

47K

Measured across recent posts — the real reach a sponsored video earns.

Posting cadence

34 / week

Posts multiple times a day — a constant, always-on presence.

Follower / following

75.5K×

Follows just 24 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.

🏷️ Niche & audience

Content niche

Media & Entertainment

The lane this creator is known for — match it to your product for the most native-feeling collab.

📹 Recent videos

Latest posts straight from npr's TikTok.

@npr

💡 Facts

👁️Averages 47K views per stream.

📤Posts about 37.8× per week.

💬0.61% engagement rate.

🏅Earned the 1M Followers for passing 1M followers.

🛡️ Audience credibility

38/100

Low Credibility score

64%

Mixed Real audience

Medium Fake-follower risk

High Data confidence

Est. 64% real, active audience · Medium fake-follower risk.
Low engagement (~2.6% of followers engage each post) — a sign of an inflated or inactive audience.
Organic base — far more followers than accounts it follows.
Verified account.
0.61% engagement — below the ~9% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 44% Female 56%

Age · peak 18-24

13-1718%

18-2440%

25-3424%

35-4410%

45+8%

Top geographies

United States34%
India11%
United Kingdom8%
Brazil6%
Indonesia5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands npr's audience is most likely to respond to — from detected sponsorships in this niche.

Genshin Impact

About

Independent. Nonprofit. News.

📸 Gallery

Recent content

FIFA has a new plan to raise billions of dollars: selling stakes of the World Cup to private investors. It’s a complicated plan. FIFA would create a separate company to oversee all commercial decisions for the men’s and women’s World Cup — as well as to other FIFA tournaments like the Club World Cup. In this new venture, FIFA would partner with a firm called Thrive Eternal, run by Joshua Kushner — the brother of President Trump's son-in-law, Jared Kushner. Thrive’s role would be to bring in new

1.7K views · 1 day ago

Kentucky Democratic Gov. Andy Beshear says Sen. Mitch McConnell should share details on his health or resign, an ultimatum that comes as the former Republican leader continues to miss votes more than a month after being hospitalized. Beshear says he’s received no word from McConnell, despite sending him two letters asking him to explain his ongoing absence from the Senate. McConnell has been away from Congress since June 14 from what his office said was due to a fall and pneumonia. Beshear say

12.6K views · 1 day ago

The U.S. and Iran have resumed fighting after Iran attacked U.S. forces in the Middle East Tuesday, the same day President Trump and Israeli Prime Minister Benjamin Netanyahu met in Washington, D.C., to discuss the conflict. Swipe to read today’s top headlines. For more analysis of the most important news of the day, plus a little fun, subscribe to the Up First newsletter at www.npr.org/upfirstnewsletter.

5.3K views · 1 day ago

These nuns spent a lifetime helping others. In their last years, who will help them? Reporter: Sophie Nieman for NPR Photographer and videographer: Stuart Tibaweswa for NPR VIdeo producer: Ben de la Cruz/NPR | @bdcruz Digital Editor: Marc Silver/NPR

2.3K views · 2 days ago

Crews continue to battle wildfires in Western Europe, devastating nearly 200,000 acres in Spain and forcing hundreds of thousands to evacuate in France. A wildfire in the Spanish region of Ávila, which started last Wednesday, is now the largest on record in the country. Prime Minister Pedro Sánchez visited the affected areas in the region of Castellón, in eastern Spain, where another fire has been active for the past four days. Sánchez asked citizens to be extremely careful and take every meas

6.5K views · 2 days ago

New research from the Brennan Center for Justice shows a large number of Americans say corruption in politics is a problem. They say corruption is responsible for policies that benefit the wealthy and powerful — all while ignoring the problems of regular people. The main thing contributing to that feeling now is President Trump, who has shattered the norms around public service ethics, enriching himself and his family. He has increased his net worth by investing in companies with business before

57K views · 2 days ago

President Trump is set to meet with Ukrainian leader Volodymyr Zelenskyy and Israeli Prime Minister Benjamin Netanyahu ahead of Sen. Lindsey Graham's funeral. Swipe to read today’s top headlines. For more analysis of the most important news of the day, plus a little fun, subscribe to the Up First newsletter at www.npr.org/upfirstnewsletter.

2.5K views · 2 days ago

Russia is targeting civilian gas stations across Ukraine, perhaps in response to Ukrainian attacks on Russian oil refineries and depots. NPR's Greg Myre just landed in Ukraine for a month-long reporting stint. He tells "Sources & Methods” host Mary Louise Kelly what it's like navigating that threat and how it's affecting Ukrainians. Listen to the full episode at the link in our bio. #NPR

17.1K views · 3 days ago

Ukraine has been using drones to hit Russia's oil refineries and oil depots, damaging critical infrastructure and leading to fuel shortages in Russia. How do Russians feel about the war, more than four years since Russian President Vladimir Putin launched his all-out invasion of Ukraine? NPR’s Charles Maynes tells “Sources & Methods” host Mary Louise Kelly about how he’s able to gauge public opinion about the conflict in Moscow. Listen to the full episode at the link in our bio. #NPR

83.9K views · 3 days ago

With the help of his mentor, a 12-year-old in Sault Ste. Marie, Michigan is building a robot to help him learn the Ojibwe language, an endangered Native American Language. #NPR

281.1K views · 3 days ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Amazon MGM Studios 48%

Canaltech 48%

NetflixUK 43%

Blippi 43%

bassem 42%

SMOSH 40%

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📊 Engagement & reach

🏷️ Niche & audience

📹 Recent videos

💡 Facts

🛡️ Audience credibility

👥 Audience demographics

💚 Brand affinity

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Recent content

🔀 Audience overlap

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