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OPI

OPI

🔄 Data last refreshed 3 hours ago
🤝

Make a deal with OPI

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Every booking is a normal escrow-protected deal.

Followers
621.4K
Total likes
17.97M
Videos
1.2K
Following
348
🧰 Free analysis for OPI
🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

Known for

📊 Engagement & reach

Engagement rate · Building
2.35%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
14.6K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
126.1K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
0.98 / week
A more selective poster — each video gets room to breathe.
Follower / following
1.8K×
Follows just 348 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.

🏷️ Niche & audience

Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.

📹 Recent videos

Latest posts straight from OPI's TikTok.

@opi

💡 Facts

👁️Averages 126.1K views per stream.
📤Posts about 1.1× per week.
💬2.35% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.

🛡️ Audience credibility

38/100
Low Credibility score
64%
Mixed Real audience
Medium Fake-follower risk
High Data confidence
  • Est. 64% real, active audience · Medium fake-follower risk.
  • Low engagement (~0.2× of followers engage each post) — a sign of an inflated or inactive audience.
  • Organic base — far more followers than accounts it follows.
  • Verified account.
  • 2.35% engagement — below the ~12% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 44% Female 56%
Age · peak 18-24
13-1720%
18-2442%
25-3421%
35-4412%
45+5%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
ShoppingDealsLifestyle

💚 Brand affinity

Estimated

Brands OPI's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Shopify

About

It's more than color. It's OPI.

📸 Gallery

Recent content

Let's talk about Bubble Bath. 👀 Our Head of R&D explains why the shade changes over time.
15.4K views · 1 day ago
The summer shade that’s suddenly everywhere. “Cactus What You Preach” is a trending turquoise nail polish from Nature Strong.
9.3K views · 2 days ago
Apparently asking 1,000 times works… 👀
10.9K views · 3 days ago
Nail hack: micro french mani 2 ways. Which one are you trying? ✨ makeup sponge + I’m Yacht Leaving ✨ balloon + You Don’t Know Suzi
7.7K views · 4 days ago
The nail equivalent of your favorite juicy lip tint. 🍒  Meet your new summer go-to nail color: Pack a Cherry-on Bag.
17.5K views · 7 days ago
POV: you did your gel mani at home. 💅 Have you tried GELement yet?
14.2K views · 8 days ago
Fact: fading is a natural part of cosmetic pigments, especially with sun exposure. That's why we test our shades under extreme UV conditions to make sure color changes stay as minimal as possible. Victoria Briand, Director of Research & Development at OPI, takes you behind the scenes.
3.4K views · 9 days ago
5 steps to the perfect glazed donut mani using GelColor + Tin Man Can Glaze Chrome Effects. Step 1: Super Base Base Coat  Step 2: 1 coat OPI’m a Bubble Bunny  Step 3: Super Gloss No Wipe Top Coat Step 4: top with Tin Man Can Glaze  Step 5: lock it in with Super Gloss No Wipe Top Coat
14.7K views · 10 days ago
These DIY soccer nails are goals. ⚽    Shades:  Alpine Snow Black Onyx Won for the Ages   if you want to mention infinite shine, you can add: Long-lasting, ultra-opaque Infinite Shine shades FTW.
11.5K views · 14 days ago
2 ways to wear Cosmic Chic, a light purple shimmer nail polish with built-in star power. ⭐ apply with a sponge to create your desired opacity  ⭐ use a toothpick to position stars however you want  See @Supergirl, only in theaters June 26. #Supergirl
174K views · 1 month ago
The spicy red nail polish you’re always craving. 🌶️ Shade: Cajun Shrimp Original audio: @Julia Stella
444.8K views · 1 month ago
A moment for this perfect pastel yellow polish. 💛 Shade: Blinded by the Ring Light
790.4K views · 2 months ago

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