LIVE
📈 This week: 1.2K new members & 1.3K listings claimed A Twitch creator claimed their listing 5 minutes ago A new creator joined SocialDB 5 minutes ago A podcast creator claimed their listing 7 minutes ago A new creator joined SocialDB 7 minutes ago A new brand joined SocialDB 12 minutes ago A podcast creator claimed their listing 32 minutes ago A new creator joined SocialDB 32 minutes ago A podcast creator claimed their listing 34 minutes ago A new creator joined SocialDB 34 minutes ago A Twitch creator claimed their listing 35 minutes ago A new creator joined SocialDB 35 minutes ago A podcast creator claimed their listing 41 minutes ago A new creator joined SocialDB 41 minutes ago A podcast creator claimed their listing 42 minutes ago 📈 This week: 1.2K new members & 1.3K listings claimed A Twitch creator claimed their listing 5 minutes ago A new creator joined SocialDB 5 minutes ago A podcast creator claimed their listing 7 minutes ago A new creator joined SocialDB 7 minutes ago A new brand joined SocialDB 12 minutes ago A podcast creator claimed their listing 32 minutes ago A new creator joined SocialDB 32 minutes ago A podcast creator claimed their listing 34 minutes ago A new creator joined SocialDB 34 minutes ago A Twitch creator claimed their listing 35 minutes ago A new creator joined SocialDB 35 minutes ago A podcast creator claimed their listing 41 minutes ago A new creator joined SocialDB 41 minutes ago A podcast creator claimed their listing 42 minutes ago
Redken

Redken

🔄 Data last refreshed 2 hours ago
🤝

Make a deal with Redken

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Every booking is a normal escrow-protected deal.

Followers
208K
Total likes
1.67M
Videos
526
Following
400
🧰 Free analysis for Redken
🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

Known for

Introducing 🆕 Shades EQ Honey Coppers. 🍯  Co-created, tested, and validated in the Redken Labs by #RedkenArtisticAmbassador @Adriennedara , these 3 new shades give you balanced, warm results with its gold + copper reflects and brown to tan background.  Say hello to your new favorite SEQ family:  🍯 09HC Honey Butter  🐝 08HC Honey Bee  💛 06HC Honeycomb  And be sure to swipe to see the HCs in action with Adrienne's 🆕 Honey Melt Technique. Stay tuned for the full tutorial. ✨ 🛒   Available now at sal7.4K views Introducing 🆕 Shades EQ Honey Coppers. 🍯 Co-created, tested, and validated in the Redken Labs by #RedkenArtisticAmbassador @Adriennedara , these 3 new shades give you balanced, warm results with its gold + copper reflects and brown to tan background. Say hello to your new favorite SEQ family: 🍯 09HC Honey Butter 🐝 08HC Honey Bee 💛 06HC Honeycomb And be sure to swipe to see the HCs in action with Adrienne's 🆕 Honey Melt Technique. Stay tuned for the full tutorial. ✨ 🛒 Available now at sal On set with #RedkenArtisticAmbassador @Adriennedara . 🎬 Press play for an exclusive behind the scenes look as Adrienne shares the story of why she co-created the brand new Shades EQ Honey Coppers with us.  📹 Designed by a pro for pros, these 3 new SEQ HC shades offer balanced, warm results with rich gold + copper reflects on a brown-to-tan background. Universally flattering warmth for every client starts here. 🖤  Meet the family: 💛 06HC Honeycomb 🐝 08HC Honey Bee 🍯 09HC Honey Butter  Shop now at4.8K views On set with #RedkenArtisticAmbassador @Adriennedara . 🎬 Press play for an exclusive behind the scenes look as Adrienne shares the story of why she co-created the brand new Shades EQ Honey Coppers with us. 📹 Designed by a pro for pros, these 3 new SEQ HC shades offer balanced, warm results with rich gold + copper reflects on a brown-to-tan background. Universally flattering warmth for every client starts here. 🖤 Meet the family: 💛 06HC Honeycomb 🐝 08HC Honey Bee 🍯 09HC Honey Butter Shop now at Oh, honey... 😍 Get ready to serve up delectable gold copper tones with the 🆕 Shades EQ Honey Copper family: 🍯 09HC Honey Butter 🐝 08HC Honey Bee 💛 06HC Honeycomb Co-created with #RedkenArtisticAmbassador @adriennedara, the new SEQ HC family offers balanced, warm results that are universally flattering for all clients. From the #1 demi in the world*, we're so happy to share with you the most delicious shade drop of the year. 🍯 🛒 Shop now at saloncentric.com. Coming to EU and Canada July 1st. *Kli4.7K views Oh, honey... 😍 Get ready to serve up delectable gold copper tones with the 🆕 Shades EQ Honey Copper family: 🍯 09HC Honey Butter 🐝 08HC Honey Bee 💛 06HC Honeycomb Co-created with #RedkenArtisticAmbassador @adriennedara, the new SEQ HC family offers balanced, warm results that are universally flattering for all clients. From the #1 demi in the world*, we're so happy to share with you the most delicious shade drop of the year. 🍯 🛒 Shop now at saloncentric.com. Coming to EU and Canada July 1st. *Kli The duo that just makes sense 🖤 #ExtremeLength shampoo + #AllSoft conditioner for hair that's stronger, longer and softer than ever ✨ #Redken #LongHair #Hydration2.6K views The duo that just makes sense 🖤 #ExtremeLength shampoo + #AllSoft conditioner for hair that's stronger, longer and softer than ever ✨ #Redken #LongHair #Hydration

📊 Engagement & reach

Engagement rate · Building
1.53%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
3.2K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
2.8K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
1.8 / week
A more selective poster — each video gets room to breathe.
Follower / following
520×
Follows just 400 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.

🏷️ Niche & audience

Content niche
Beauty
The lane this creator is known for — match it to your product for the most native-feeling collab.

📹 Recent videos

Latest posts straight from Redken's TikTok.

@redken

💡 Facts

👁️Averages 2.8K views per stream.
📤Posts about 1.9× per week.
💬1.53% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.

🛡️ Audience credibility

38/100
Low Credibility score
64%
Mixed Real audience
Medium Fake-follower risk
High Data confidence
  • Est. 64% real, active audience · Medium fake-follower risk.
  • Low engagement (~1.3% of followers engage each post) — a sign of an inflated or inactive audience.
  • Organic base — far more followers than accounts it follows.
  • Verified account.
  • 1.53% engagement — below the ~12% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 6% Female 94%
Age · peak 18-24
13-1720%
18-2442%
25-3421%
35-4412%
45+5%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
BeautySkincareMakeupShopping

About

📍Powered by science. Prescribed by pros.

📸 Gallery

Recent content

Not sure which developer to reach for? Let's simplify it 💡🖤 Because the right pairing is the smartest way to blonde 😩✨ Stock up on Blonde IQ and the developer that's right for you @SalonCentric #Redken #BlondeIQ #ProOxideDeveloper #HairColor #ProTalk
1.9K views · 16 hours ago
Bigger bottle, same iconic formula😉 Watch how #RedkenPartner @Beautyby_chantelle uses Shades EQ XL 09V to effortlessly tone and refresh this gorgeous, brass-free blonde🎨 Ready to upgrade your backbar? Shop now @SalonCentric 🛒 #ShadesEQXL #BigGlossEnergy #ProTalk #Redken
1.7K views · 1 day ago
The duo that just makes sense 🖤 #ExtremeLength shampoo + #AllSoft conditioner for hair that's stronger, longer and softer than ever ✨ #Redken #LongHair #Hydration
2.6K views · 2 days ago
Your pool day routine isn't complete if Redken isn't part of the picture🖤 #Redken #Styling #HairStyle #Inspo #PoolDay
1.2K views · 3 days ago
The formula you love, now in a bigger bottle ✨ #RedkenArtisticAmbassador @Lindsey.marie.olson shows us why Shades EQ XL is a behind the chair essential 💗 Secure your #ShadesEQXL bottles now @SalonCentric 🛒 #Redken #ShadesEQ #BigGlossEnergy
1.9K views · 4 days ago
Summer just got a new shade of blonde 🍯 #RedkenArtisticAmbassador @Adriennedara’s signature Honey Melt technique paired with her Honey Coppers Shades EQ line is the perfect way to achieve that warm, shiny, dimensional summer blonde ✨ Check out @SalonCentric for all your Honey Copper needs! #Redken #ShadesEQ #HoneyMelt #HoneyCoppers
1.5K views · 5 days ago
One Shades EQ XL bottle gives you 3X the gloss, 10% cost savings and 30% less plastic 📣 The math is giving #BigGlossEnergy 💗 First up going XL: 🧊 09V Platinum Ice & 🦪 09P Opal Glow Secure your #ShadesEQXL bottles @SalonCentric #Redken #ShadesEQ #ProTalk
1.9K views · 6 days ago
#RedkenArtisticAmbassador @MaggieMH’s Baby Blonde technique is your answer for that sunkissed blonde with that highly desired soft glow ✨ Secure your clients' baby blonde needs @SalonCentric #BlondeIQ #ShadesALK #ShadesEQ #ProTalk
2.1K views · 7 days ago
When it’s so good you don’t want it to end. Are you ready for a BIGGER SHADES EQ experience? Let us know in the comments 🩷 #BigGlossEnergy
1.8K views · 8 days ago
On set with #RedkenArtisticAmbassador @Adriennedara . 🎬 Press play for an exclusive behind the scenes look as Adrienne shares the story of why she co-created the brand new Shades EQ Honey Coppers with us. 📹 Designed by a pro for pros, these 3 new SEQ HC shades offer balanced, warm results with rich gold + copper reflects on a brown-to-tan background. Universally flattering warmth for every client starts here. 🖤 Meet the family: 💛 06HC Honeycomb 🐝 08HC Honey Bee 🍯 09HC Honey Butter Shop now at
4.8K views · 21 days ago
Oh, honey... 😍 Get ready to serve up delectable gold copper tones with the 🆕 Shades EQ Honey Copper family: 🍯 09HC Honey Butter 🐝 08HC Honey Bee 💛 06HC Honeycomb Co-created with #RedkenArtisticAmbassador @adriennedara, the new SEQ HC family offers balanced, warm results that are universally flattering for all clients. From the #1 demi in the world*, we're so happy to share with you the most delicious shade drop of the year. 🍯 🛒 Shop now at saloncentric.com. Coming to EU and Canada July 1st. *Kli
4.7K views · 23 days ago
Introducing 🆕 Shades EQ Honey Coppers. 🍯 Co-created, tested, and validated in the Redken Labs by #RedkenArtisticAmbassador @Adriennedara , these 3 new shades give you balanced, warm results with its gold + copper reflects and brown to tan background. Say hello to your new favorite SEQ family: 🍯 09HC Honey Butter 🐝 08HC Honey Bee 💛 06HC Honeycomb And be sure to swipe to see the HCs in action with Adrienne's 🆕 Honey Melt Technique. Stay tuned for the full tutorial. ✨ 🛒 Available now at sal
7.4K views · 1 month ago

✉ Message Redken

Reaching out to influencers is a Pro feature. Upgrade to message any influencer directly — perfect for brands and agencies booking sponsorships.

See Pro $9.95/mo →

Already Pro? Log in.

🎤 Event / appearance with Redken

Booking an event / appearance is a Pro feature. Upgrade to book Redken for an in-person or virtual appearance — payment held safely in escrow until the event is done.

See Pro $9.95/mo →

Already Pro? Log in.