Selfridges✓ Add us as a preferred source on Google
🔄 Data last refreshed 12 days ago
🤝
Make a deal with Selfridges
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
182.2K
Total likes
4.5M
Videos
916
Following
139
💰 Suggested sponsorship rate
$77 – $125 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Selfridges
Known for
📊 Engagement & reach
Engagement rate · Building
2.71%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
4.9K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
3.8K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
3 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
1.3K×
Follows just 139 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Clothing & Accessories
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 3.8K views per stream.
📤Posts about 3.3× per week.
💬2.71% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 22% Female 78%
Age · peak 18-24
13-1719%
18-2441%
25-3425%
35-4411%
45+4%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
EntertainmentLifestyleTrending
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~2.1% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 2.71% engagement — below the ~12% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
Fun at the Yellow Shop
📸 Gallery
Recent content
@TORY BURCH has landed at Selfridges London with Romy on the Go. Shop the exclusive Romy bag, then stop by the Airstream Café with @Claire Ptak for something sweet. Airstream Café until 14 September. Romy pop-up in Accessories until 5 October.
463 views · 13 days ago
Now in the Selfridges Food Hall: House of Cinn x Swoon Gelato 🍨 You’re going to want to try this 👀💛
2.4K views · 14 days ago
@Lil Luv Dog has officially landed in the UK, exclusively at Selfridges. Think gentle liquid wash, leave-in conditioning mist and pet wipes - basically a beauty routine for your +1. Bring the pup. We’ll see you both in store.
2.1K views · 18 days ago
From TEKLA and HAY to ALESSI and more, find a gift for every kind of couple at Selfridges Home.
2.1K views · 20 days ago
If the laptop comes everywhere, it might be part of the outfit too. New @HEAVEN MAYHEM laptop cases, new at Selfridges.
6.1K views · 27 days ago
As if you needed another reason to treat yourself 👀 Hinaga Kakigori have just launched two new flavours at Selfridges of their shaved ice: Apricot & Shiso and Jasmine & Matcha. Plus they're now available in half sizes too. 📍The Foodhall at Selfridges London
2.4K views · 28 days ago
Our PR & Social team gave them the thumbs up, come and try them for yourself at the Foodhall.
5.8K views · 1 month ago
Sweet, salty, silky 🫒🍦 Vanilla ice cream + Ovette olive oil + a pinch of salt = tastebud heaven. Find them all at the Selfridges Foodhall.
7.5K views · 1 month ago
Consider shopping at Selfridges your London heatwave survival plan ❄️
3.6K views · 1 month ago
The Bratziez Bling Seriez has officially landed in the UK, exclusively at Selfridges! Head to any of our Selfridges stores across London, Birmingham and Manchester to pick up a blind box. Don’t forget to also pop into Selfridges Birmingham to see the brand-new Bratziez pop-up on Level 1.
5.9K views · 1 month ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
More like this
Find more →Frequently asked questions
How much does Selfridges charge for a sponsorship?
Selfridges hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Selfridges for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Selfridges, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Selfridges have?
Selfridges has 182,238 followers on TikTok.
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