🤝
Make a deal with Squishmallows
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
767.6K
Total likes
12.03M
Videos
786
Following
88
💰 Suggested sponsorship rate
$1.8K – $2.9K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
Known for
📊 Engagement & reach
Engagement rate · Building
1.99%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
15.3K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
88.4K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
6.3 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
8.7K×
Follows just 88 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 88.4K views per stream.
📤Posts about 7× per week.
💬1.99% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
🛡️ Audience credibility
38/100
Low
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~0.1× of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 1.99% engagement — below the ~12% typical for this size.
Est. authentic audience
64%
Fake-follower risk
Medium
Data confidence
High
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 45% Female 55%
Age · peak 18-24
13-1719%
18-2441%
25-3425%
35-4411%
45+4%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
ShoppingDealsLifestyle
💚 Brand affinity
EstimatedBrands Squishmallows's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
Everyone's invited to Squish in 🫶
📸 Gallery
Recent content
Straight from the Land of the Dead to San Diego Comic-Con 💙 Find our Corpse Bride exclusives at the Jazwares booth, #3513! #squishmallows #squishtok #SDCC #corpsebride
36K views · 5 days ago
The mystery mood isn't going to find itself... ‼️🤭 exclusively at Target #squishmallows #squishtok #mallowmoods
7.2K views · 6 days ago
Deadpool 🤝 unicorns. The crossover we didn’t know we needed. Available now only at Squishmallows.com #squishmallows #squishtok #deadpool
14.5K views · 6 days ago
Tag someone who needs to see their Squishmallows horoscope immediately 🌙✨ #squishmallows #squishtok #leoseason
16.2K views · 7 days ago
Proof that Team Avatar's smallest member can make the biggest impact 🤎 Momo is available now exclusively at Squishmallows.com #squishmallows #squishtok #avatarthelastairbender
156.2K views · 8 days ago
Not to be dramatic, but one of these is literally you. MallowMoods is officially here, exclusively at Target 💛 #squishmallows #squishtok #mallowmoods
12.9K views · 11 days ago
Here before your whole personality becomes a MallowMoods character. Dropping exclusively at Target 🤭🤪😏 #squishmallows #squishtok #mallowmoods
12.7K views · 12 days ago
Warning: you WILL want to open another one 🤗 if your local Target is sold out… check back soon 👀#squishmallows #squishtok #gelligels
25.8K views · 13 days ago
Do you prefer Day or Night? Two fan-favorite Evolutions have appeared. ☀🌙 Espeon and Umbreon have arrived as Pokémon Squishmallows! #squishmallows #squishtok #pokemon @Pokémon Company Int’l @Jazwares
571K views · 14 days ago
C-3PO is here to bring some golden energy to your collection ⭐ Available now at Squishmallows.com #squishmallows #squishtok #starwars
31.2K views · 15 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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