🤝
Make a deal with TODAY Show
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
3.29M
Total likes
372.72M
Videos
12.4K
Following
164
💰 Suggested sponsorship rate
$2.4K – $3.9K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🧰 Free analysis for TODAY Show
Known for
📊 Engagement & reach
Engagement rate · Building
0.91%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
30K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
119.8K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
0.73 / week
A more selective poster — each video gets room to breathe.
Follower / following
20K×
Follows just 164 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Media & Entertainment
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 119.8K views per stream.
📤Posts about 0.8× per week.
💬0.91% engagement rate.
🏅Earned the 1M Followers for passing 1M followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 47% Female 53%
Age · peak 18-24
13-1719%
18-2441%
25-3425%
35-4411%
45+4%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
EntertainmentLifestyleTrending
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~3.6% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.91% engagement — below the ~9% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands TODAY Show's audience is most likely to respond to — from detected sponsorships in this niche.
About
Your day starts here. ☀️
📸 Gallery
Recent content
Soccer star Ferran Torres joined TODAY to talk about Spain’s 2026 FIFA World Cup championship ⚽️! #TODAYShow
116.3K views · 18 hours ago
Andrew Garfield is an English 49ers fan who loves cheeseburgers. 🏈🍔 Watch the British-American actor play a game of British vs American and see his picks from each place!
31.3K views · 19 hours ago
Kyle Chandler recalls how he originally turned down his role of coach Taylor on "Friday Night Lights." #TODAYShow
72.6K views · 20 hours ago
Callum Turner worked with a dialect coach to help with his American accent for "One Night Only" — but he still struggled to get a couple of words exactly right! Co-star Monica Barbaro shares what it was like being by his side as he tried to accurately say some sentences.
172.6K views · 21 hours ago
Ferran Torres, World Cup champion, takes on a guessing game of different dog breeds! 🐾
81.4K views · 22 hours ago
More than 37,000 audience members at the Zac Brown Band concert on Sunday night were gifted a cruise trip for two aboard the Margaritaville at Sea! 🍋🟩🚢 With the special giveaway, the Grammy-winners set a record: the largest surprise audience gift in live entertainment history. Zac Brown Band took the stage at Fenway Park for their 15th consecutive sold-out show, also setting the record for most consecutive sold out performances at the venue and the most tickets sold in its history.
5.5K views · 23 hours ago
A drifting SpaceX rocket is on a collision course with the moon after launching a pair of lunar landers more than a year ago. It will unintentionally slam into the moon on Wednesday, carving out a crater and sending up a plume of dust and rubble that scientists are eager to observe.
80.3K views · 1 day ago
We, too, have watched it a thousand times! ⚽🇪🇸
579.8K views · 1 day ago
Emmy Award-winning sports broadcaster and Craig Melvin’s wife, Lindsay Czarniak, stops by TODAY to discuss her new true crime series “Game Day Murders" that investigates high-profile murder investigations. She also discusses working with executive producer Shaquille O'Neal, and receives a surprise message from him.
16K views · 1 day ago
We have six new additions to our #citiconcertseries lineup! Swipe ➡️ through to see who else will be joining us on the Plaza this year 🎶 Ayra Starr: Friday, 8/7 RAYE: Thursday, 8/20 Bebe Rexha: Friday, 8/28 Little Big Town: Tuesday, 9/1 Riley Green: Friday, 9/4 Alex Warren: Friday, 10/2 Sponsored by Citi
15.8K views · 1 month ago
it’s gonna be a great summer 🐬 take a look at all the amazing artists joining us on the plaza for our citi concert series! ✨🎤 #todayshow #citiconcertseries
225K views · 3 months ago
Our #citiconcertseries lineup is live! Did you guess any emojis correctly? 😉👇 #TODAYShow Sponsored by Citi
41.5K views · 3 months ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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