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Influencer Rate Calculator

What's a sponsored post actually worth? Get a fair price range for any creator — broken down by deliverable, built from real reach.

Coding Blocks
Podcast · 931 ratings
Estimated rate · sponsored post
$82 – $133
Floor $82 · Fair $102 · Premium $133
Based on 931 ratings · ≈ $110 per 1,000 ratings

Rate by deliverable

🎙️
Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premium slot.
$93–151one-time
⏱️
Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode.
$67–109one-time
🔚
Post-roll host-read adA host-read ad at the end of an episode — the affordable entry point.
$38–61one-time
Full-episode sponsorshipAn entire episode presented by your brand — "brought to you by", with mentions throughout.
$232–377one-time
📦
Series package (3+ episodes)A host-read ad across several episodes at a package rate.
$237–385one-time
🎤
Guest spot for your expertYour founder or expert comes on as an interview guest — branded thought-leadership, not a hard ad.
$139–226one-time
🔗
Show-notes / description linkYour link in the episode description + a pinned mention, for the month.
$93–151per month
3-post campaign$275
Monthly (4 posts)$326
+ Usage rights+30–50%
💬 Got a quote? Check if it's fair
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Is this you? Claim your profile to set your own rates and get booked with escrow. ✓ Claim & set my rate

A market-ballpark estimate for planning — real deal prices vary by niche, deliverables and exclusivity. Creators set their own rate when they claim their profile.

Or estimate manually

Rates scale with real reach. Pick a platform and enter a follower count.

Rate benchmarks reflect 2025–26 market ranges across SocialDB's creator corpus.

Frequently asked questions

How much should an influencer charge per post?

A common baseline is a CPM on real reach — roughly $10–25 per 1,000 views or followers depending on platform — adjusted up for strong engagement, niche and usage rights. This tool estimates that range and breaks it down by deliverable.

Why is the rate different per deliverable?

A dedicated video is worth far more than a pre-roll mention or a story. We price each deliverable from the same engine that powers real bookings on SocialDB.

Does engagement change the rate?

Yes. A creator with above-average engagement can command a premium because their audience actually acts — so entering an engagement rate sharpens the estimate.

Is it free?

Yes — free and no login. Creators can claim their profile to set their own rates and get booked with escrow-backed payments.