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Influencer Rate Calculator

What's a sponsored post actually worth? Get a fair price range for any creator — broken down by deliverable, built from real reach.

Tiny DevOps

Podcast · 0 ratings

Estimated rate · sponsored post

$40 – $65

Floor $40 · Fair $50 · Premium $65

Based on 0 ratings · ≈ $0.0 per 1,000 ratings

Rate by deliverable

🎙️

Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premium slot.

$24–39one-time

⏱️

Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode.

$16–26one-time

🔚

Post-roll host-read adA host-read ad at the end of an episode — the affordable entry point.

$12–20one-time

⭐

Full-episode sponsorshipAn entire episode presented by your brand — "brought to you by", with mentions throughout.

$48–78one-time

📦

Series package (3+ episodes)A host-read ad across several episodes at a package rate.

$72–117one-time

🎤

Guest spot for your expertYour founder or expert comes on as an interview guest — branded thought-leadership, not a hard ad.

$40–65one-time

🔗

Show-notes / description linkYour link in the episode description + a pinned mention, for the month.

$16–26per month

3-post campaign$135

Monthly (4 posts)$160

+ Usage rights+30–50%

💬 Got a quote? Check if it's fair

Is this you? Claim your profile to set your own rates and get booked with escrow. ✓ Claim & set my rate

A market-ballpark estimate for planning — real deal prices vary by niche, deliverables and exclusivity. Creators set their own rate when they claim their profile.

Or estimate manually

Rates scale with real reach. Pick a platform and enter a follower count.

Platform Followers / subscribers Engagement rate % (optional)

Rate benchmarks reflect 2025–26 market ranges across SocialDB's creator corpus.

🕵️

Fake Follower Checker

Estimate a creator's real-audience % and bot risk.

Open → 📊

Engagement Rate Calculator

Benchmark engagement against size and platform.

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Frequently asked questions

How much should an influencer charge per post?

A common baseline is a CPM on real reach — roughly $10–25 per 1,000 views or followers depending on platform — adjusted up for strong engagement, niche and usage rights. This tool estimates that range and breaks it down by deliverable.

Why is the rate different per deliverable?

A dedicated video is worth far more than a pre-roll mention or a story. We price each deliverable from the same engine that powers real bookings on SocialDB.

Does engagement change the rate?

Yes. A creator with above-average engagement can command a premium because their audience actually acts — so entering an engagement rate sharpens the estimate.

Is it free?

Yes — free and no login. Creators can claim their profile to set their own rates and get booked with escrow-backed payments.