LIVE
2.16M influencer listings 🏢33.1K sponsor listings 🌍53.93B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🟣703.2K Twitch creators 🦋691K Bluesky creators 🎙️377.2K podcast creators 🐘142.6K Mastodon creators ▶️71.9K YouTube creators 🥊67.8K Kick creators ✈️47.7K Telegram creators 𝕏34.8K X creators 🎵16.9K TikTok creators 🎮5.3K Discord creators 🎬3.3K Rumble creators 🧵1.2K Threads creators 2.16M influencer listings 🏢33.1K sponsor listings 🌍53.93B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🟣703.2K Twitch creators 🦋691K Bluesky creators 🎙️377.2K podcast creators 🐘142.6K Mastodon creators ▶️71.9K YouTube creators 🥊67.8K Kick creators ✈️47.7K Telegram creators 𝕏34.8K X creators 🎵16.9K TikTok creators 🎮5.3K Discord creators 🎬3.3K Rumble creators 🧵1.2K Threads creators
✦ Free tool · no login

Influencer Rate Calculator

What's a sponsored post actually worth? Get a fair price range for any creator — broken down by deliverable, built from real reach.

Adobe
TikTok · 707.6K followers
Estimated rate · sponsored post
$119 – $193
Floor $119 · Fair $148 · Premium $193
Based on 707.6K followers · 1.02% engagement · ~5.9K avg views · ≈ $0.2 per 1,000 followers

Rate by deliverable

🎬
Sponsored video (dedicated)A full branded TikTok built around your product.
$118–192one-time
📢
Spark Ads / whitelistingRun my video as a paid ad from my handle (Spark Ads) or your account — native paid reach.
$54–87per month
📦
Series package (3+ videos)A branded video across several posts at a package rate.
$302–490one-time
🎁
Product seeding / honest reviewSend me your product — I post a genuine take.
$71–116one-time
🎵
Branded sound / hashtagA video using your branded sound or hashtag challenge — drives a UGC wave.
$94–153one-time
🔁
Duet / Stitch with your contentI duet or stitch your video — a native reaction / co-sign.
$59–96one-time
🔗
Bio link placementYour link in my bio for the month — TikTok allows only one, so it's prime.
$178–289per month
📡
LIVE shoutout / product featureA mention or product feature during a TikTok LIVE — great for live shopping.
$83–135one-time
3-post campaign$400
Monthly (4 posts)$474
+ Usage rights+30–50%
💬 Got a quote? Check if it's fair
$
Is this you? Claim your profile to set your own rates and get booked with escrow. ✓ Claim & set my rate

A market-ballpark estimate for planning — real deal prices vary by niche, deliverables and exclusivity. Creators set their own rate when they claim their profile.

Or estimate manually

Rates scale with real reach. Pick a platform and enter a follower count.

Rate benchmarks reflect 2025–26 market ranges across SocialDB's creator corpus.

Frequently asked questions

How much should an influencer charge per post?

A common baseline is a CPM on real reach — roughly $10–25 per 1,000 views or followers depending on platform — adjusted up for strong engagement, niche and usage rights. This tool estimates that range and breaks it down by deliverable.

Why is the rate different per deliverable?

A dedicated video is worth far more than a pre-roll mention or a story. We price each deliverable from the same engine that powers real bookings on SocialDB.

Does engagement change the rate?

Yes. A creator with above-average engagement can command a premium because their audience actually acts — so entering an engagement rate sharpens the estimate.

Is it free?

Yes — free and no login. Creators can claim their profile to set their own rates and get booked with escrow-backed payments.