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1.87M influencer listings 🏢29.8K sponsor listings 🌍50.64B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🟣689.7K Twitch creators 🦋529.3K Bluesky creators 🎙️278.5K podcast creators 🐘139.8K Mastodon creators ▶️71.9K YouTube creators 🥊62.7K Kick creators ✈️46.9K Telegram creators 𝕏28.9K X creators 🎵14.3K TikTok creators 🎮5K Discord creators 🎬3K Rumble creators 🧵1.1K Threads creators 1.87M influencer listings 🏢29.8K sponsor listings 🌍50.64B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🟣689.7K Twitch creators 🦋529.3K Bluesky creators 🎙️278.5K podcast creators 🐘139.8K Mastodon creators ▶️71.9K YouTube creators 🥊62.7K Kick creators ✈️46.9K Telegram creators 𝕏28.9K X creators 🎵14.3K TikTok creators 🎮5K Discord creators 🎬3K Rumble creators 🧵1.1K Threads creators
✦ Free tool · no login

Influencer Rate Calculator

What's a sponsored post actually worth? Get a fair price range for any creator — broken down by deliverable, built from real reach.

DreamHack
TikTok · 109.1K followers
Estimated rate · sponsored post
$17.5K – $28.4K
Floor $17.5K · Fair $21.8K · Premium $28.4K
Based on 109.1K followers · 4.15% engagement · ~2.63M avg views · ≈ $200 per 1,000 followers

Rate by deliverable

🎬
Sponsored video (dedicated)A full branded TikTok built around your product.
$6.5K–10.6Kone-time
📢
Spark Ads / whitelistingRun my video as a paid ad from my handle (Spark Ads) or your account — native paid reach.
$2.9K–4.8Kper month
📦
Series package (3+ videos)A branded video across several posts at a package rate.
$16.7K–27.1Kone-time
🎁
Product seeding / honest reviewSend me your product — I post a genuine take.
$3.9K–6.4Kone-time
🎵
Branded sound / hashtagA video using your branded sound or hashtag challenge — drives a UGC wave.
$5.2K–8.5Kone-time
🔁
Duet / Stitch with your contentI duet or stitch your video — a native reaction / co-sign.
$3.3K–5.3Kone-time
🔗
Bio link placementYour link in my bio for the month — TikTok allows only one, so it's prime.
$9.8K–16Kper month
📡
LIVE shoutout / product featureA mention or product feature during a TikTok LIVE — great for live shopping.
$4.6K–7.4Kone-time
3-post campaign$58.9K
Monthly (4 posts)$69.8K
+ Usage rights+30–50%
💬 Got a quote? Check if it's fair
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Is this you? Claim your profile to set your own rates and get booked with escrow. ✓ Claim & set my rate

A market-ballpark estimate for planning — real deal prices vary by niche, deliverables and exclusivity. Creators set their own rate when they claim their profile.

Or estimate manually

Rates scale with real reach. Pick a platform and enter a follower count.

Rate benchmarks reflect 2025–26 market ranges across SocialDB's creator corpus.

Frequently asked questions

How much should an influencer charge per post?

A common baseline is a CPM on real reach — roughly $10–25 per 1,000 views or followers depending on platform — adjusted up for strong engagement, niche and usage rights. This tool estimates that range and breaks it down by deliverable.

Why is the rate different per deliverable?

A dedicated video is worth far more than a pre-roll mention or a story. We price each deliverable from the same engine that powers real bookings on SocialDB.

Does engagement change the rate?

Yes. A creator with above-average engagement can command a premium because their audience actually acts — so entering an engagement rate sharpens the estimate.

Is it free?

Yes — free and no login. Creators can claim their profile to set their own rates and get booked with escrow-backed payments.