LIVE
4.1M influencer listings 🏢50.5K sponsor listings 🌍67.4B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋1.6M Bluesky creators 🎙️1.1M podcast creators 🟣790.5K Twitch creators 🐘156.9K Mastodon creators 🥊99.4K Kick creators ▶️81.7K YouTube creators 𝕏73.6K X creators 📈58.8K Pinterest creators ✈️55.7K Telegram creators 🎵32.8K TikTok creators 🎮8K Discord creators 🎬4K Rumble creators 📈2.2K Substack creators 🧵1.5K Threads creators 4.1M influencer listings 🏢50.5K sponsor listings 🌍67.4B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋1.6M Bluesky creators 🎙️1.1M podcast creators 🟣790.5K Twitch creators 🐘156.9K Mastodon creators 🥊99.4K Kick creators ▶️81.7K YouTube creators 𝕏73.6K X creators 📈58.8K Pinterest creators ✈️55.7K Telegram creators 🎵32.8K TikTok creators 🎮8K Discord creators 🎬4K Rumble creators 📈2.2K Substack creators 🧵1.5K Threads creators
✦ Free tool · no login

Influencer Rate Calculator

What's a sponsored post actually worth? Get a fair price range for any creator — broken down by deliverable, built from real reach.

Cellbit
Twitch · 3.6M followers
Estimated rate · sponsored post
$58.5K – $95.1K
Floor $58.5K · Fair $73.2K · Premium $95.1K
Based on 3.6M followers · ≈ $20 per 1,000 followers

Rate by deliverable

📣
Sponsored segment / shoutoutA 60–90s live segment about your product + a !command in chat for the stream.
$22.8K–37Kone-time
🎮
Dedicated sponsored streamA full 2–4h stream playing your game or built around your product.
$58.5K–95.1Kone-time
📌
Panel + chat commandYour logo/link panel under the player plus a persistent !brand chatbot command.
$16.3K–26.4Kper month
🕹️
Paid game session / first lookI play your game on stream, billed per hour — great for launch weeks.
$4.9K–7.9Kone-time
🖼️
Overlay logo placementYour logo watermarked on every stream for the month.
$9.8K–15.9Kper month
🎁
On-stream giveawayYou supply the product or keys — I run the giveaway hype live on stream.
$11.4K–18.5Kone-time
🎬
Clip licensing / UGC rightsLicense my stream clips for your own ads and socials (usage terms in the deal).
$13.7K–22.2Kone-time
Community raid slotI end my stream by raiding your channel — my live audience lands on you.
$6.5K–10.6Kone-time
🎤
Guest appearance / castingI join your stream, tournament, podcast or event as a guest or caster.
$34.1K–55.5Kone-time
3-post campaign$197.5K
Monthly (4 posts)$234.1K
+ Usage rights+30–50%
💬 Got a quote? Check if it's fair
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Is this you? Claim your profile to set your own rates and get booked with escrow. ✓ Claim & set my rate

A market-ballpark estimate for planning — real deal prices vary by niche, deliverables and exclusivity. Creators set their own rate when they claim their profile.

Or estimate manually

Rates scale with real reach. Pick a platform and enter a follower count.

Rate benchmarks reflect 2025–26 market ranges across SocialDB's creator corpus.

Frequently asked questions

How much should an influencer charge per post?

A common baseline is a CPM on real reach — roughly $10–25 per 1,000 views or followers depending on platform — adjusted up for strong engagement, niche and usage rights. This tool estimates that range and breaks it down by deliverable.

Why is the rate different per deliverable?

A dedicated video is worth far more than a pre-roll mention or a story. We price each deliverable from the same engine that powers real bookings on SocialDB.

Does engagement change the rate?

Yes. A creator with above-average engagement can command a premium because their audience actually acts — so entering an engagement rate sharpens the estimate.

Is it free?

Yes — free and no login. Creators can claim their profile to set their own rates and get booked with escrow-backed payments.