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2.81M influencer listings 🏢39.7K sponsor listings 🌍59.09B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋1.02M Bluesky creators 🟣731.3K Twitch creators 🎙️617.4K podcast creators 🐘148.1K Mastodon creators 🥊77.9K Kick creators ▶️75.1K YouTube creators ✈️50.5K Telegram creators 𝕏46.5K X creators 🎵21.6K TikTok creators 🎮5.7K Discord creators 📈3.7K Pinterest creators 🎬3.5K Rumble creators 📈1.5K Substack creators 🧵1.3K Threads creators 2.81M influencer listings 🏢39.7K sponsor listings 🌍59.09B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋1.02M Bluesky creators 🟣731.3K Twitch creators 🎙️617.4K podcast creators 🐘148.1K Mastodon creators 🥊77.9K Kick creators ▶️75.1K YouTube creators ✈️50.5K Telegram creators 𝕏46.5K X creators 🎵21.6K TikTok creators 🎮5.7K Discord creators 📈3.7K Pinterest creators 🎬3.5K Rumble creators 📈1.5K Substack creators 🧵1.3K Threads creators
✦ Free tool · no login

Influencer Rate Calculator

What's a sponsored post actually worth? Get a fair price range for any creator — broken down by deliverable, built from real reach.

IRIS
Twitch · 53.5K followers
Estimated rate · sponsored post
$857 – $1.4K
Floor $857 · Fair $1.1K · Premium $1.4K
Based on 53.5K followers · ≈ $20 per 1,000 followers

Rate by deliverable

📣
Sponsored segment / shoutoutA 60–90s live segment about your product + a !command in chat for the stream.
$334–542one-time
🎮
Dedicated sponsored streamA full 2–4h stream playing your game or built around your product.
$857–1.4Kone-time
📌
Panel + chat commandYour logo/link panel under the player plus a persistent !brand chatbot command.
$238–387per month
🕹️
Paid game session / first lookI play your game on stream, billed per hour — great for launch weeks.
$71–116one-time
🖼️
Overlay logo placementYour logo watermarked on every stream for the month.
$143–233per month
🎁
On-stream giveawayYou supply the product or keys — I run the giveaway hype live on stream.
$167–272one-time
🎬
Clip licensing / UGC rightsLicense my stream clips for your own ads and socials (usage terms in the deal).
$200–325one-time
Community raid slotI end my stream by raiding your channel — my live audience lands on you.
$95–155one-time
🎤
Guest appearance / castingI join your stream, tournament, podcast or event as a guest or caster.
$501–814one-time
3-post campaign$2.9K
Monthly (4 posts)$3.4K
+ Usage rights+30–50%
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Is this you? Claim your profile to set your own rates and get booked with escrow. ✓ Claim & set my rate

A market-ballpark estimate for planning — real deal prices vary by niche, deliverables and exclusivity. Creators set their own rate when they claim their profile.

Or estimate manually

Rates scale with real reach. Pick a platform and enter a follower count.

Rate benchmarks reflect 2025–26 market ranges across SocialDB's creator corpus.

Frequently asked questions

How much should an influencer charge per post?

A common baseline is a CPM on real reach — roughly $10–25 per 1,000 views or followers depending on platform — adjusted up for strong engagement, niche and usage rights. This tool estimates that range and breaks it down by deliverable.

Why is the rate different per deliverable?

A dedicated video is worth far more than a pre-roll mention or a story. We price each deliverable from the same engine that powers real bookings on SocialDB.

Does engagement change the rate?

Yes. A creator with above-average engagement can command a premium because their audience actually acts — so entering an engagement rate sharpens the estimate.

Is it free?

Yes — free and no login. Creators can claim their profile to set their own rates and get booked with escrow-backed payments.