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Self care Sunday.
Happy Thanksgiving Babellines!
How it started: How it’s going:
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HAPPY BIRTHDAY TO THE BADDEST, @bretmanrock!! We love you! 😍 🔥 👑
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HAPPY PRIDE!🏳️🌈 Watch @bretmanrock talk about how he first fell in love with makeup and having tough conversations with his parents! This year, Maybelline New York is donating to the @AliForneyCenter to support the LGBTQ+ community. #mnyp…
Summer 19 in three words: hot girl summer. PERIODT!
How’s your hot girl summer going? 😏
@babyksooo We WISH we could be lucky enough to have them in our commercials 😂😂😂.
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Want MORE sneak peeks? Stay tuned. #gigixmaybelline @GiGiHadid
The #gigixmaybelline Jetsetter palette 🙌 featuring @GiGiHadid's must-have makeup for jet setting around the world 💕.
Burgundy eyes for the @BROCKCOLLECTION show today. Reply with a 😍 if you think the burgundy bar should come to the US! #mnyfashionweek #nyfw
SHARE your best liner look for a chance to be in our new ‘I Make Up Like This’ YouTube series w/ @NikkieTutorials! https://t.co/7UJA0amHIz
We launched 16 NEW shades of our #FitMeFoundation! 👊🏻👊🏼👊🏽👊🏾👊🏿 Available online at all Maybelline retailers and in-store only at @Walmart.
💡 Facts
🛡️ Audience credibility
- Est. 82% real, active audience · Low fake-follower risk.
- Limited engagement data — score uses the signals available.
- Organic base — far more followers than accounts it follows.
- Established account (16+ years old).
- 0.91% engagement — below the ~14.4% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
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🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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