Dirkey

Dirkey

YouTube @dirkey Hip Hop Music 📍 Netherlands
Subscribers
97K
🔥 Buzz rank
#5,404 ▼2100
Total Views
8.99M
Videos
361
Channel age
6 yrs
Est. monthly earnings
$179 – $348
📊 Content format · share of recent views
⚡ 27%
▶️ 73%
⚡ Shorts 27%  ·  ▶️ Long-form 73% — brands place & price integrations differently across the two.
How we estimate
~133.1K recent monthly views × an estimated ad RPM of $1.84–$3.55 per 1,000 views — adjusted for Hip Hop Music content and a NL audience. About 27% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $2.1K – $4.2K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

36.7K views

📈 Performance

Typical video
5.8K–15K views
Median 11.5K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
2.6× / week
Most active on Saturdays — consistent output keeps an engaged, sponsor-ready audience.
12.1K
Avg views / video
735
Avg likes
84
Avg comments
6.77%
Engagement rate
2.6
Uploads / week
24.9K
Lifetime avg / video
93
Views / subscriber
27%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2020 — 6 years ago.
🏆Ranked #4,560 among all influencers on SocialDB.
🎯Top Hip Hop Music influencer — #23 in the niche.
👁️Averages 12.1K views per video.
📤Posts about 2.6× per week.
💬6.77% engagement rate.
🚀Gained 200 subscribers in the last 7 days.
📱27% of recent uploads are Shorts.

🛡️ Audience credibility

90/100 Excellent
  • Est. 93% real, active audience · Low fake-follower risk.
  • Healthy view-through — roughly 12% of subscribers watch each video.
  • 6.77% engagement — above the ~5% typical for this size.
Est. authentic audience
93%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 50% Female 50%
Age · peak 25-34
13-179%
18-2428%
25-3432%
35-4417%
45+14%
Top geographies
  • Netherlands52%
  • United States14%
  • United Kingdom6%
  • India5%
Likely interests
MusicConcertsEntertainment

💚 Brand affinity

Estimated

Brands Dirkey's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Amazon Affiliate AG1 Patreon Cash App Dbrand

About

23 | producer / video creator

📸 Gallery

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