DW News✓

YouTube @dwnews Society 📍 Germany

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🔄 Data last refreshed 14 hours ago

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Make a deal with DW News

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Subscribers

6.37M

🔥 Buzz rank

#1,405 NEW

Total Views

3.3B

Videos

48.6K

Channel age

18 yrs

Est. monthly earnings

$37.4K – $72.1K

🧰 Free analysis for DW News

🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

📊 Content format · share of recent views

▶️ 96%

⚡ Shorts 4% · ▶️ Long-form 96% — brands place & price integrations differently across the two.

How we estimate

~11.07M recent monthly views × an estimated ad RPM of $3.50–$6.75 per 1,000 views — adjusted for Society content and a DE audience. About 4% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $448.8K – $865.7K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

217.4K views NATO confirms Russian missile landed inside Poland | DW News

165.8K views Putin is selling off Russia's gold. Is the war economy losing steam? | DW News

162.7K views Putin is selling off Russia's gold. Is the war economy losing steam? | DW News

158.4K views Hundreds of migrants swim into Spain from Morocco | DW News

▶️ Featured Video

217.4K views

🎯 Reach quality

Subscriber activation

0.58%

Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.

Recent vs all-time

-46%

Recent videos average 36.9K vs an all-time 67.7K/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.

📈 Performance

Typical video

6.2K–49.7K views

Median 14K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

163.5× / week

Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.

36.9K

Avg views / video

721

Avg likes

278

Avg comments

2.71%

Engagement rate

163.5

Uploads / week

67.7K

Lifetime avg / video

517

Views / subscriber

Shorts (recent views)

8m 1s

Typical video length

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2007 — 18 years ago.

🏆Ranked #541 among all influencers on SocialDB.

🎯Top Society influencer — #19 in the niche.

👁️Averages 36.9K views per video.

📤Posts about 163.5× per week.

💬2.71% engagement rate.

🚀Gained 10K subscribers in the last 7 days.

📱4% of recent uploads are Shorts.

🛡️ Audience credibility

72/100

Good Credibility score

82%

Real Real audience

Low Fake-follower risk

High Data confidence

Est. 82% real, active audience · Low fake-follower risk.
Low engagement (~0.6% of subscribers watch each video) — a sign of an inflated or inactive audience.
Verified account.
Established account (18+ years old).
2.71% engagement — above the ~2% typical for a YouTube account this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 48% Female 52%

Age · peak 25-34

13-179%

18-2428%

25-3432%

35-4417%

45+14%

Top geographies

Germany54%
Austria10%
Switzerland7%
United States6%
United Kingdom3%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands DW News's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Robinhood

Coinbase

Shopify

Webull

BetterHelp

Incogni

Raycon

HelloFresh

NordVPN

About

Journalism that’s Made for Minds. Follow us for global news and analysis from the heart of Europe. DW News delivers the world's breaking news while going deep beneath the surface of what's going on. Correspondents on the ground and in the studio provide their detailed analysis and insights on issues that affect our viewers. Deutsche Welle is Germany’s international broadcaster, producing content in 30 languages. We independently report social, political and economic developments in Germany and Europe, incorporating both German and other perspectives. DW hopes to promote understanding between different cultures and peoples. While funded by the German government, the work of DW is regulated by the Deutsche Welle Act (http://p.dw.com/p/17MtP), meaning content is always independent of government influence. We ask that you please keep comments and discussions on this channel clean and respectful. For further information please click the 'DW Netiquette' link below.