Lisa J✓

YouTube @lisajmakeup Lifestyle (sociology) 📍 United States

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Make a deal with Lisa J

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Subscribers

370K

🔥 Buzz rank

#110,043

Total Views

60.21M

Videos

1.6K

Channel age

12 yrs

Est. monthly earnings

$1.1K – $2.2K

🧰 Free analysisfor Lisa J

🕵️Fake followersReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

437K total audience across 2 platforms

YouTube · 370K TikTok · 67K

📊 Content format · share of recent views

⚡ 20%

▶️ 80%

⚡ Shorts 20% · ▶️ Long-form 80% — brands place & price integrations differently across the two.

How we estimate

~361K recent monthly views × an estimated ad RPM of $3.85–$7.43 per 1,000 views — adjusted for Lifestyle (sociology) content and a US audience. About 20% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $13.4K – $25.8K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

164.9K views The REAL Reason Your Concealer Looks Cakey (And How to Fix It Fast) ✨

51K views Top 5 New Makeup Releases You Need — with Nikki La Rose

50.9K views This Keeps Lipstick On ALL Night

48.3K views My Go-To Neutral Eye Makeup

▶️ Featured Video

51K views

🎯 Reach quality

Subscriber activation · Solid

7.1%

Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.

Recent vs all-time

-32%

Recent videos average 26.1K vs an all-time 38.6K/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.

📈 Performance

Typical video

13.1K–28.2K views

Median 19.4K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

3.2× / week

Most active on Tuesdays — consistent output keeps an engaged, sponsor-ready audience.

26.1K

Avg views / video

1.1K

Avg likes

Avg comments

4.26%

Engagement rate

3.2

Uploads / week

38.6K

Lifetime avg / video

163

Views / subscriber

20%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2014 — 12 years ago.

🏆Ranked #5,592 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #965 in the niche.

👁️Averages 26.1K views per video.

📤Posts about 3.2× per week.

💬4.26% engagement rate.

📱20% of recent uploads are Shorts.

🏅Earned the Silver Play Button for passing 100K subscribers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 20% Female 80%

Age · peak 18-24

13-178%

18-2432%

25-3431%

35-4416%

45+13%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

🕵️ Fake follower check

Estimated

95/100

Excellent Credibility score

98%

Real Real audience

Low Fake-follower risk

High Data confidence

Est. 98% real, active audience · Low fake-follower risk.
Engagement (~7.1% of subscribers watch each video) is around typical for YouTube.
Verified account.
Established account (12+ years old).
4.26% engagement — above the ~3.6% typical for a YouTube account this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

💚 Brand affinity

Estimated

Brands Lisa J's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Shopify

Epidemic Sound

BetterHelp

Incogni

Surfshark

Saily

Nebula

Genshin Impact

Audible

About

Former MAC Cosmetics Trainer, Makeup Artist and Founder of BK Beauty. Practical makeup tips from a Pro MUA. xoxo- Lisa J Mailing Address: Lisa J 506 E Saint Elmo St., Suite A-1 Austin, TX 78745 Merch coming soon 🔥