Tati✓

YouTube @tati Lifestyle (sociology) 📍 United States

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🔒 Paid proposals held safely in escrow — released only when the work's approved.

Subscribers

7.86M

🔥 Buzz rank

#106,816

Total Views

1.57B

Videos

2.3K

Channel age

15 yrs

Est. monthly earnings

$2.5K – $4.8K

🎁 Free analysisfor Tati

🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

8.13M total audience across 2 platforms

YouTube · 7.86M TikTok · 266.9K

📊 Content format · share of recent views

▶️ 95%

⚡ Shorts 5% · ▶️ Long-form 95% — brands place & price integrations differently across the two.

How we estimate

~684.5K recent monthly views × an estimated ad RPM of $3.85–$7.43 per 1,000 views — adjusted for Lifestyle (sociology) content and a US audience. About 5% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $30.1K – $58K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

294.8K views I DID COLOR ANALYSIS … Everyone was wrong!

263.5K views 12 DRUGSTORE MAKEUP DUPES ... Save Your Cash!

190.8K views Have you heard of my New Brand?

182.3K views DETAILS By TATI - Luxury Makeup Brushes

▶️ Featured Video

294.8K views

🎯 Reach quality

Subscriber activation

0.94%

Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.

Recent vs all-time

-89%

Recent videos average 74.1K vs an all-time 697.8K/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.

📈 Performance

Typical video

22.9K–119.8K views

Median 86.2K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

2.2× / week

Most active on Mondays — consistent output keeps an engaged, sponsor-ready audience.

74.1K

Avg views / video

3.3K

Avg likes

273

Avg comments

4.89%

Engagement rate

2.2

Uploads / week

697.8K

Lifetime avg / video

200

Views / subscriber

Shorts (recent views)

49m 23s

Typical video length

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2010 — 15 years ago.

🏆Ranked #468 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #60 in the niche.

👁️Averages 74.1K views per video.

📤Posts about 2.2× per week.

💬4.89% engagement rate.

📱5% of recent uploads are Shorts.

🏅Earned the Gold Play Button for passing 1M subscribers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 25% Female 75%

Age · peak 18-24

13-1711%

18-2430%

25-3429%

35-4419%

45+11%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

🕵️ Fake follower check

Estimated

66/100

Good Credibility score

82%

Real Real audience

Low Fake-follower risk

High Data confidence

Est. 82% real, active audience · Low fake-follower risk.
Low engagement (~0.9% of subscribers watch each video) — a sign of an inflated or inactive audience.
Verified account.
Established account (15+ years old).
4.89% engagement — above the ~2% typical for a YouTube account this size.
Audience shrank over the last 30 days.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.