THE PLUG✓

YouTube @theplug_truecrime Society 📍 South Africa

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🔄 Data last refreshed 15 hours ago

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Make a deal with THE PLUG

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Subscribers

132K

🔥 Buzz rank

#113,497 ▲1

Total Views

14.71M

Videos

Channel age

6 yrs

Est. monthly earnings

$332 – $640

🎁 Free analysisfor THE PLUG

🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

How we estimate

~210.5K recent monthly views × an estimated ad RPM of $1.58–$3.04 per 1,000 views — adjusted for Society content and a ZA audience. Yearly ≈ $4K – $7.7K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

356.7K views The story of Caswell Maseko and Itumeleng Makhalemele-Maseko😭

328.6K views The story of Thandi Maqubela and Judge Patrick Maqubela 😭

304.5K views The story of Bafana Mahungela and Kirsten Kluytes😭

293.8K views The story of Hope Zinde and Mark Warona Zinde😭

▶️ Featured Video

356.7K views

🎯 Reach quality

Subscriber activation · Exceptional

110.9%

Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.

Recent vs all-time

-5%

Recent videos average 146.4K vs an all-time 154.8K/video — holding steady around its all-time norm.

📈 Performance

Typical video

85.3K–199.1K views

Median 134.2K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

0.3× / week

Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.

146.4K

Avg views / video

3.8K

Avg likes

518

Avg comments

2.97%

Engagement rate

0.3

Uploads / week

154.8K

Lifetime avg / video

111

Views / subscriber

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2020 — 6 years ago.

🏆Ranked #9,338 among all influencers on SocialDB.

🎯Top Society influencer — #362 in the niche.

👁️Averages 146.4K views per video.

📤Posts about 0.3× per week.

💬2.97% engagement rate.

🏅Earned the Silver Play Button for passing 100K subscribers.

📍Based in South Africa.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 48% Female 52%

Age · peak 25-34

13-179%

18-2428%

25-3432%

35-4417%

45+14%

Top geographies

South Africa52%
United States14%
United Kingdom6%
India5%

Likely interests

EntertainmentLifestyleTrending

🕵️ Fake follower check

Estimated

98/100

Excellent Credibility score

99%

Real Real audience

Low Fake-follower risk

High Data confidence

Est. 99% real, active audience · Low fake-follower risk.
Strong engagement (~1.1× of subscribers watch each video) — an active, real audience.
Verified account.
Established account (6+ years old).
2.97% engagement — around average for this size on YouTube.
Growing — gained 1K followers in the last 30 days.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

💚 Brand affinity

Estimated

Brands THE PLUG's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Robinhood

Coinbase

NordVPN

Shopify

BetterHelp

Webull

Incogni

Raycon G FUEL

About

Hi Everyone! I am a South African True Crime Content Creator, this channel is for awareness and educational purposes. If you want to suggest videos/ are a company who would like to support the cause, please use the details below. BUSINESS CONTACT: Thank you for watching!