Zoe Mbokazi

Zoe Mbokazi ✓

YouTube @becoming_zoembokazi Lifestyle (sociology) 📍 South Africa
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Subscribers
28.9K
🔥 Buzz rank
#7,558 ▼2964
Total Views
2.87M
Videos
384
Channel age
7 yrs
Est. monthly earnings
$47 – $90
📊 Content format · share of recent views
⚡ 20%
▶️ 80%
⚡ Shorts 20%  ·  ▶️ Long-form 80% — brands place & price integrations differently across the two.
How we estimate
~33.5K recent monthly views × an estimated ad RPM of $1.74–$3.35 per 1,000 views — adjusted for Lifestyle (sociology) content and a ZA audience. About 20% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $564 – $1.1K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

Let’s do our hair . #garnierhairfood, #garnierpartner, #garnierhair, #garnierza, @garniersa23.5K views Let’s do our hair . #garnierhairfood, #garnierpartner, #garnierhair, #garnierza, @garniersa VLOG : Mini shein haul, Renovating my room , New hair and more.9.8K views VLOG : Mini shein haul, Renovating my room , New hair and more. SHEIN HAUL.9.6K views SHEIN HAUL. #vlogs : 6k worth of shein clothes, New PR package, New bag and a trip to the salooonnn🎀.8.3K views #vlogs : 6k worth of shein clothes, New PR package, New bag and a trip to the salooonnn🎀.

▶️ Featured Video

9.8K views

📈 Performance

Typical video
2.1K–6.6K views
Median 5.6K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
1.6× / week
Most active on Sundays — consistent output keeps an engaged, sponsor-ready audience.
5K
Avg views / video
391
Avg likes
31
Avg comments
8.35%
Engagement rate
1.6
Uploads / week
7.5K
Lifetime avg / video
99
Views / subscriber
20%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2018 — 7 years ago.
🏆Ranked #6,726 among all influencers on SocialDB.
🎯Top Lifestyle (sociology) influencer — #1,359 in the niche.
👁️Averages 5K views per video.
📤Posts about 1.6× per week.
💬8.35% engagement rate.
🚀Gained 100 subscribers in the last 7 days.
📱20% of recent uploads are Shorts.

🛡️ Audience credibility

90/100 Excellent
  • Est. 93% real, active audience · Low fake-follower risk.
  • Healthy view-through — roughly 17% of subscribers watch each video.
  • 8.35% engagement — above the ~5% typical for this size.
Est. authentic audience
93%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 21% Female 79%
Age · peak 18-24
13-178%
18-2432%
25-3431%
35-4416%
45+13%
Top geographies
  • South Africa52%
  • United States14%
  • United Kingdom6%
  • India5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Zoe Mbokazi's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate Keeps Patreon Shopify BetterHelp Nebula Audible Incogni Epidemic Sound Genshin Impact

About

Let’s create memories…🎀

📸 Gallery

#grwm : Shower routine,Hair styling ,makeup, outfit & perfume 🎀. #vlogs :Raising baby Dom , Lunch , Dis-chem haul , shein haul and more🎀. SHEIN HAIL🎀. LUVME HAIR WIG. #20inches #waterwavewig #curlyhair #vlogs : Road to 30k , Groceries, Cooking, New hair more compaigns and more🎀 #vlogs : New nails , Working, Durban and let’s open PR packages together 🎀. SHEIN COZY HOME GATHERING HAUL🎀. Shein cozy home finds🎀.

Recent videos

#grwm : Shower routine,Hair styling ,makeup, outfit & perfume 🎀.
2.6K views · 12 days ago
#vlogs :Raising baby Dom , Lunch , Dis-chem haul , shein haul and more🎀.
4.9K views · 15 days ago
SHEIN HAIL🎀.
1.9K views · 16 days ago
LUVME HAIR WIG. #20inches #waterwavewig #curlyhair
1.8K views · 25 days ago
#vlogs : Road to 30k , Groceries, Cooking, New hair more compaigns and more🎀
4.5K views · 26 days ago
#vlogs : New nails , Working, Durban and let’s open PR packages together 🎀.
4.6K views · 1 month ago
SHEIN COZY HOME GATHERING HAUL🎀.
1.7K views · 1 month ago
Shein cozy home finds🎀.
1.8K views · 1 month ago
#vlogs :Hey guys this is our new car .. bank ithathile iPolo🤣🤣. Lunch | Meetings | in Durban again📍.
7.2K views · 1 month ago
Makeup tutorial❤️
2.7K views · 1 month ago
#sheinhaul: Let’s try out some of the amazing pieces I got from SHEIN🎀.
3K views · 1 month ago
Pick a dress with me.
2.7K views · 1 month ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

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